Zoom Room, a modern indoor dog training facility, partnered with Sprint Digital to generate high-quality leads for its Kansas City location. The goal was to attract dog owners actively looking for training solutions and drive them to book free orientation sessions. Through a two-pronged approach using Meta Lead Ads and website lead campaigns, we delivered qualified leads with optimized cost-efficiency and measurable impact.
✅ Omnichannel Presence – Captured audiences where they spend time: social, search, and events
✅ Geo-Targeting – Ads localized to franchise show regions delivered quality leads
✅ Strong Branding – Unified creatives across platforms built recognition and trust
✅ Lead-Driven Funnels – Forms were optimized for frictionless submission
✅Build local awareness for Zoom Room Kansas City
✅ Capture high-intent leads via Meta and website forms
✅ Drive traffic to free orientation bookings
✅ Optimize performance across platforms to improve cost-per-lead
🐶 Total Leads Generated: 205
📉 Blended Avg Cost Per Lead: $25.37
📍 Top Performing ZIP Codes: 64114, 64113, 64131
📅 Conversion Window: 64% of leads booked or responded within 72 hours
🔁 Creative Refresh Cycle: Every 10 days to prevent ad fatigue
📱 Meta Lead Ads – Volume at Scale
✅ Result: 175 leads at just $20.11 CPL
Starting February 25, we expanded to website traffic and lead capture.
🔍 Result: 30 leads at $56.09 CPL
Zoom Room’s Kansas City location is now seeing stronger lead flow, higher awareness, and a steady stream of pet parents excited to get started with training.
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This campaign was a game-changer for our social media presence. The structured approach and automated messaging strategy helped us convert engagement into real customer relationships.
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