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Pet Grooming Franchise Expands Nationwide

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Lead Generation
Paid Media Management
Web Development
Content Creation
Branding
Brand Management
Influencer Marketing

Our Client

A mobile pet grooming franchise looking to attract new franchisees – HydroDog Mobile Dog Grooming.

Challenges & constraints

The client wanted to expand its franchise network, but struggled to attract serious investors. Their previous marketing efforts were focused on organic social media, which lacked the reach and effectiveness needed to generate franchise inquiries. They required a lead generation strategy tailored for franchise sales.

Our Approach

  • Designed a franchise opportunity landing page with clear information on investment costs, revenue potential, and support provided.
  • Launched a multi-platform ad campaign (Google Ads, Facebook, TikTok and Instagram) targeting individuals searching for franchise opportunities.
  • Used high-quality video testimonials from existing franchisees to build trust and credibility.
  • Developed a nurturing email sequence to educate potential franchisees and move them down the sales funnel.
  • Set up lead scoring and qualification criteria to filter out unqualified leads before passing them to the sales team.
  • Conducted biweekly performance reviews to analyze lead quality, optimize ad creatives, and adjust targeting.

Our Results

✅ 15+ qualified franchise inquiries per month, leading to multiple signed deals
 ✅ 57% reduction in unqualified leads, ensuring sales reps focused on serious buyers
 ✅ Expansion into three new states within six months

0 %

Success Rate

Lets address your questions today!

Project timelines vary based on complexity and scope. We provide a detailed timeline during the initial consultation.

Project timelines vary based on complexity and scope. We provide a detailed timeline during the initial consultation.

Project timelines vary based on complexity and scope. We provide a detailed timeline during the initial consultation.

Project timelines vary based on complexity and scope. We provide a detailed timeline during the initial consultation.

Project Name

Pet Grooming Franchise Expands Nationwide

Category

Lead Generation

Clients

HydroDog

Date

25 January,2023

Duration

6 Month

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